Case study
Sellnefy helped a marketplace seller improve listing quality, advertising structure, and keyword coverage so more shoppers could find and evaluate their products.
Challenge
The seller had useful products and active listings, but keyword targeting, title structure, image flow, and campaign segmentation were not working together. Products were showing for broad searches without enough relevance, while better-converting terms were underused.
Strategy
We rebuilt the keyword map, improved listing content, refined backend terms, and adjusted PPC campaigns so paid and organic signals supported the same search themes. Catalog issues were cleaned up so the account had a more stable foundation for ranking.
Result
The store gained better exposure on relevant search terms, reduced wasted advertising spend, and created a clearer operating rhythm for ongoing listing and PPC improvements.
Need visibility?
We can review your listings, keywords, PPC structure, and catalog issues to identify the fastest visibility improvements.
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Higher marketplace visibility